10th November
Today I watched the workshop video. I panicked at first when I realised it was group work, but then I realized there would be lots of other people who weren't attending. I put a message on a group chat of all my graphics friends asking who else was doing the art gallery and at home, and Jacob very quickly replied. We had a video call and came up with lots of good ideas about potential demographics. It seemed to come quite naturally. The answers where quite logical and it didn't feel like we were making stuff up for the sake of it, which is what I had worried.
Then I watched the second video and started the "day in the life task". I found it rather pointless. Even though my profile is quite specific, the people in it would still lead to a wide variety of daily lives. Nothing in that description gives me a clue to whether they sing in the shower, or what they wear to work. In order to come up with a specific "typical day" I would need to arbitrarily make stuff up.
Coming up with a description that fits the majority of a group but still leaves room for individuality is one thing. But there is no point in targeting your marketing to a specific person you have invented based on very little evidence.
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