4th November

Today I was scheduled to do student ambassador work from 11am until 6pm. I was worried this would take up too much of my valuable study time, but it turned out all we had to do was sit in front of our screen and answer any questions that were sent in by prospective students. As very few students sent questions, I had plenty of time to work in between. As I was forced to stay in front of my computer I got loads done. It kept me focused and stopped me wandering off! Hopefully, I can sign up for more events like this in the future. 

I continued to work on my brand values. I tried the words from my bubble map in different combinations until I created a set of values I liked. 

I then started finding visual representations for them. This was very difficult. The values were abstract and didn't have any obvious imagery associated with them. Typing them into google image search didn't help much. Eventually, I tried thinking about what I associate with those values and that lead me to some images. You wouldn't necessarily be able to guess the value from the image, but there is clearly a link. 

Finding type that represented the values was even harder. After browsing websites on unusual fonts I found inspiration for 3, but I will still stuck on "advocating for emerging artists". I eventually decided that advocating for emerging artists involves recommending them, which would seem more personal and genuine if in a handwritten typeface. It's a bit of a tenuous link, but it was the best I could come up with.